Lošinj hosts the first international footprint test for ecotourism products
ZAGREB, September 25, 2021 – Selected foreign experts, gathered around the international InterregDestiMed Plus project, assess a new ecotourism package and test its sustainability on the northern Adriatic island of Lošinj, which is the first such international test in Croatia.
The Zagreb Tourism Institute, which participates in the project, said that the project is to professionally test the footprint of eco-tourism package travel in the protected area of Cres-Lošinj (Natura 2000), designed in cooperation between local partners, regional and national.
The Tourism Institute joined in 2019 the Interreg DestiMed Plus project “Ecotourism in Mediterranean destinations: from monitoring and planning to promotion and policy support”, which was implemented simultaneously in protected areas Mediterranean and involves 12 project partners from Italy, Greece, Spain and France, Albania and Croatia.
The island of Lošinj has been chosen as a pilot destination in Croatia, being an integral part of the Cres-Lošinj maritime area protected by the Natura 2000 network and a leader in sustainable tourism in Croatia, the Institute said.
The trips organized for each of the selected protected areas are tested, improved and adapted to market needs using the ecological footprint indicator and other sustainability indicators.
“By carrying out practical measures instead of giving only expected recommendations, an attempt is made to reduce the negative impact of tourism on the environment, the economy and the local community,” the Institute said, noting that this Lošinj week would host a modern travel simulation. whose ecological standard will be measured by independent travelers.
Travelers from different backgrounds from several Mediterranean countries will experience a carefully designed all-inclusive eco-package in the Cres-Lošinj Protected Area, created for the market of experienced, creditworthy, environmentally responsible and adventure-seeking middle-aged travelers. English and German-speaking areas that enjoy a combination of outdoor activities and psychophysical rest, local gastronomy, culture, nature and tradition as well as interaction with the local population through various events.
Taking place outside the high season, the project is also important to extend the tourist season, while the income remains in the local community, with the involvement of a growing number of local service providers, who have recognized the quality. and the long-term value of this tourism product, which will be available in the tourism market in the future.
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